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An iconic horizontal separation
We created the visual identity for Gaya Athens, an all-day restaurant bar in the core of Athens’ metropolitan center, in a way that highlights its elegant yet comfort setting in a contemporary approach. Literally, we didn’t have to go far when working on the visual identity, as Gaya is located near the iconic church of Panagia Kapnikarea, which dates back to the 11th century and stands right in the middle of this busy shopping area. The distinctive feature of this church is that it is nowadays below street level, having as a result the raising of a peculiar wall around it that only allows the upper part of the building to be seen.
Drawing inspiration from this along with the arches that dominate the restaurant’s interior design and can also be found in the church’s architecture, we developed a visual system based on horizontal separation, axes and arched forms. The system spreads from the logo to the menus and signage while the warm orange and burgundy palette smoothly complements the green color found in the interior. Finally, we developed a message that keys into the restaurant’s strategic location, emphasizing the comfort character of the place with its visual approach.
We focus on branding and design with purpose. We produce every project with passion, achieving expressive, bold and innovative communication.
STUDIO
We help brands empower their vision through meaningful design solutions.

We are a group of creatives with expertise in different skills, providing innovative alternatives beyond the predictable.

Numbers in our agency remain consciously small, while a solid network of professionals complements our work.

Every single project can be monitored at any stage before its completion, in a flexible and effective manner.

Designers communicate directly with clients, taking their needs into account and helping them gain their share in the domestic and international market.

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Distinctions ___
Branding ___
Creative direction
Logotype
Visual identity
Packaging design
Naming
Printing material design
Signance & Enviroment
Digital ___
Website
E-commerce
Application
Content development
Production ___
Photography
Print process
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    Publications ___
  • Responsive Logo
    Sandu Publishing, 2018
  • Monocle, Issue 109
    Monocle, 2017-18
  • Slanted #30 - Athens
    Slanted Publishers, 2017
  • Regional Product Packaging
    Images Publishing, 2017
  • BRANDLife: Concept Stores & Pop-ups
    Victionary, 2017
  • Los Logos 8
    Gestalten, 2016
  • Clothing Packaging Design
    Images Publishing, 2016
  • Takeaway Food Packaging Now
    Images Publishing, 2016
  • Logo Parade
    Sandu Publishing, 2016
  • Gallery magazine
    Chois publishing, 2015
  • Sample. magazine
    2015
  • Unpack Me Again!
    Sandu Publishing, 2015
Everyday we support souvlaki delivery guys to increase their income.
We shape our team. We stay nimble.
We are always on the lookout for effective and creative people. We currently have no positions or internships, but you may send us your portfolio for consideration in the future.
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