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A gentle touch
Seven Potions is a London based brand, offering grooming products to the modern gentlemen and when they asked us to design their visual language and packaging, we strived for authenticity and specialty. We designed a logotype that exudes the brand’s unique storytelling, capturing the balance between classic and modern. The symbol derives inspiration from the emblems defining English history, while the typography stays in touch with the modern era.
We developed a packaging system that gives the containers a cohesive identity, offering a strong and distinctive look & feel and at the same time via the color coding we developed, can successfully adapt to the different product lines the brand offers. Yellow is the core brand color and dominates with its optimism the dispensers for the beard care products; grey color stands for the hair series while pure white stands for the skincare. Every container features the phrase “Cultivating excellence” in a handwritten typography as part of the visual system developed, while the red & blue vertical lines are referring to the iconic British colors, confirming the brand’s London aura.
We focus on branding and design with purpose. We produce every project with passion, achieving expressive, bold and innovative communication.
We help brands empower their vision through meaningful design solutions.

We are a group of creatives with expertise in different skills, providing innovative alternatives beyond the predictable.

Numbers in our agency remain consciously small, while a solid network of professionals complements our work.

Every single project can be monitored at any stage before its completion, in a flexible and effective manner.

Designers communicate directly with clients, taking their needs into account and helping them gain their share in the domestic and international market.

Drop us a line.
We're looking forward to speaking with you.

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Distinctions ___
Branding ___
Creative direction
Visual identity
Packaging design
Printing material design
Signance & Enviroment
Digital ___
Content development
Production ___
Print process
    Publications ___
  • Responsive Logo
    Sandu Publishing, 2018
  • Monocle, Issue 109
    Monocle, 2017-18
  • Slanted #30 - Athens
    Slanted Publishers, 2017
  • Regional Product Packaging
    Images Publishing, 2017
  • BRANDLife: Concept Stores & Pop-ups
    Victionary, 2017
  • Los Logos 8
    Gestalten, 2016
  • Clothing Packaging Design
    Images Publishing, 2016
  • Takeaway Food Packaging Now
    Images Publishing, 2016
  • Logo Parade
    Sandu Publishing, 2016
  • Gallery magazine
    Chois publishing, 2015
  • Sample. magazine
  • Unpack Me Again!
    Sandu Publishing, 2015
Everyday we support souvlaki delivery guys to increase their income.
We shape our team. We stay nimble.
We are always on the lookout for effective and creative people. We currently have no positions or internships, but you may send us your portfolio for consideration in the future.
  • Online portfolio or public server link.
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